Dec 21

Here Are the Top Strategies to Stay Memorable

When was the last time you had a memorable experience with a person or a brand? Why did it leave such a lasting impression?

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May 25

The #1 Most Compelling Voice for Your Business

A few weeks ago, I wrote a blog focusing on how to bring your business into the 21st century. A few months ago, I wrote another blog about how developing strategic campaigns was key to getting your voice heard. I want to clarify something. Now, I don’t want to retract anything contained in those two blogs. I would, however, like to add a postscript. So, here it is.

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Dec 22

3 Easy Ways to Launch a Corporate Community Service Program

One of my favorite literary works of all time is Charles Dickens’ A Christmas Carol. The tale of Ebenezer Scrooge’s journey from isolation to redemption is deservedly one of the best-known tales of this season.

Scrooge’s critical flaw is generally thought to be his selfishness alone. But, his selfishness is exacerbated by his intentional ignorance of the plight of...

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Sep 08

Developing a Radio Program Strategy for Financial Services Professionals: 15 Questions With The President of North Star Media Group

At DMI, we are regularly asked about the value of developing a radio program for financial services professionals. Advisors and agents alike ask, “How long will it take for a qualified lead to come in?” and “How much will it cost me?” or even, “Can’t I do it on my own?”

For the second article of our radio series, we interviewed Kurt Carberry, President of North...

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Jul 14

The Secret to Branding a Financial Professional

Branding a financial advisor is important and only works if it’s done right. The truth is, there are many facets to creating and maintaining a brand. Not only should you always work with a Graphic Designer, but you should work with a marketing team. A team who knows how an effective brand reflects the personality and the public face of your company and understands...

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DMI was founded in 1989 to provide financial advisors three dynamic elements for success: marketing services, sales consulting and business management.

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